El Kabong is an Apricot Chile Beer. The beer was named after the 60's cartoon, Quick Draw McGraw and his alter ego El Kabong. In the show El Kabong hits bad guys over the head with a guitar. The design was created with a cartoon feel, brining in bright colors and exaggerated explosions and a playful font combination. I added in the mask that El Kabong wears and the guitar in the background to give nods to the show.